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Imported Wines Seize Chinese Market, New Choice for Dealer

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Date: Dec 6 2017
Subject: Imported Wines Seize Chinese Market, New Choice for Dealer
Category: All Services
Company: Haiwei Liquor Trading Market
Yang Xin Xin Write & Send Message
Country: China
Type: Buy
Text: In recent years, imported wine has been eyeing the unstoppable coming spike in China;
however, some inexorable troubles are following on its heels, such as the market chaos, prevailing
fake wine and the consequent unfair competition etc, under which circumstance, direct sale of wine
may will become the brand new marketing method. Marketing director from Haiwei Liquor Trading
Market said, “direct-sale via bonded area will become the brand new marketing method in the wine
From investigation, we come to know that many originally bottled wines are getting through levels
of transfers between province-level agent, city-level agent, district-level agent and so on, in
which case, the terminal price will go high with quality uncontrollable.
Under the aforesaid circumstance, the innovative business model of Haiwei Liquor trading market
emerged, which integrates bonded trade, free trade and traditional trade, adopting membership
management. The complete operation is to establish warehouse in bonded area for wineries (supplier
member of Haiwei) and store wines into warehouse on arrival of the shipment, then get wines cleared
by customs and distribute them to the franchised shops (outlets of Haiwei) nationwide to face
customers directly, hereby eliminates the multi-hierarchy agency mode so as to guarantee the
original quality and regress to the reasonable price, enabling consumers to buy wines with high
quality at lower price.
The advantage for this kind of cooperation is: Breaking the buying & selling relationship in the
outdated traditional multi-agency, ensuring supplier members’ wine & spirits’ marching into
outlets center in every district and county throughout China after legally customs clearance , in
order that Chinese consumers know and accept the knowledge of the international wine & spirits
culture, the quality and the product itself, it can also immediately enjoy mature resources for
supplier members and occupy the Chinese market continuously and healthily.
Currently Haiwei Liquor trading market are looking for international famous wineries with long
history and long-term supply capacity, if interest please directly goggle Haiwei
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